By Alexandra Veatch, CEO and Creative Director, Letterpress Communications What is rural? Our team discussed this question at the Letterpress retreat earlier this month. There are so many answers. The ...

Alexandra Veatch and Lyndsie Blakely set to drive community-powered marketing at the rural, woman-owned firm FARMVILLE, Va. (August 30, 2024) - Farmville-based marketing firm Letterpress Communications announced the promotion of ...

Letterpress Communications earned a first-place national award at the National Federation of Press Women's (NFPW) 2024 Professional Communications Contest on June 22, 2024. This accolade highlights the innovative and effective ...

Our Big Marketing Award Wins! It's been a big year for Letterpress! We're thrilled to announce that that we earned a first-place national marketing award at the National Federation of ...

Photo credit: The Richmond Fed, Joseph Minick The Importance of Storytelling It's true: storytelling can jumpstart economic growth. Before that can happen, rural communities need to find, amplify and measure ...

Community-Powered Tourism Marketing CASE STUDY: HALIFAX COUNTY TOURISM A series of itinerary-based sweepstakes designed to amplify digital marketing efforts and increase tourism to Southern Virginia. The Challenge Halifax County Tourism ...

Community-Powered Virtual Event Production CASE STUDY: Virginia Children's Book Festival A capacity-building approach to increase nonprofit virtual event access to a local organization's annual festival. The Challenge Reimagining access and ...

Community-Powered Health care Recruitment CASE STUDY: Virginia Area Health Education Center A local, story-centered approach to grow the health care talent pipeline in rural Virginia. The Challenge Creating a marketing ...

Community-Powered Talent Pipeline Growth CASE STUDY: SVHEC Career Tech Academy An authentic, place- and person-based approach to growing a rural talent pipeline. The Challenge Recruiting high school students to attend ...

Community-Powered Nonprofit Fundraising Campaign CASE STUDY: Moton Museum Expanding donor base and amplifying reach by transforming an annual banquet into a day-long virtual event. The Challenge Designing a virtual nonprofit ...

Community-Powered Small Business Development CASE STUDY: Longwood University SBDC A story-based marketing approach to revitalizing rural communities through small business development. The Challenge Increasing awareness of the Longwood Small Business ...

Community-Powered Continuing Education CASE STUDY: Longwood University College of Graduate and Professional Studies A story-based approach to increasing enrollment and diversity in continuing education. The Challenge Kicking student recruitment into ...

Community-Powered Destination Marketing CASE STUDY: Green Front NOVA A destination marketing approach powered by community engagement on social media. The Challenge Highlighting the customer experience to entice potential buyers to ...

Community-Powered, Small-town Tourism CASE STUDY: Visit Farmville A tourism storytelling approach that leveraged social media and community partners for increasing small town tourism travel to rural Virginia. The Challenge Creating ...

Letterpress Communications and Halifax County Tourism earn national recognition for their holiday advertising campaign. The National Federation of Press Women's (NFPW) 2023 Professional Communications recognized them on June 24, 2023. ...