Jessica Broaddus

Jessica Broaddus

Letterpress Communications Senior Writer and Marketing Manager Jessica Broaddus

Jessica Broaddus

Senior Writer & Marketing Manager

My Focus Areas

  • Higher education
  • Nonprofits & foundations
  • Arts & cultural organizations

My Creative Expertise

  • Storytelling, writing & editing
  • Messaging & branding
  • SEO & answer engine optimization (AEO)
  • AI strategy & training

Recognitions & Affiliations

  • National Federation
    of Press Women: 1st place, Social Media Presence, 2024 & 2025
  • Virginia Professional Communicators: 1st place, Blog, 2026; 1st place, Marketing Campaign, 2024

Jessica Broaddus

Senior Writer & Marketing Manager

At Letterpress, I help clients find the right words (and the right tools) to tell their stories. As senior writer and marketing manager, I shape messaging, strengthen content and help teams work smarter. I also lead workshops on generative AI and ChatGPT, helping organizations use emerging technology thoughtfully without sacrificing creativity or authenticity.

My career spans copywriting, creative storytelling, SEO and generative AI, along with years of teaching writing and rhetoric at both the college and high school levels. My experience as an educator continues to shape how I collaborate, mentor writers on our team and lead professional development. I hold an M.F.A. in Fiction and Poetry from Virginia Tech and a B.A. in English from Davidson College.

Creative collaboration is at the core of my approach. Whether I’m drafting copy, shaping a messaging strategy or teaching a workshop, I focus on building trust and delivering a story that makes lasting impact.

A Few Things I’m Proud Of

Teaching & Speaking

Just For Fun

When I’m not writing, I’m with my kids, reading a good book, throwing clay or managing the quirks of my 100-year-old farmhouse.

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