Jessica Broaddus

Jessica Broaddus

Letterpress Communications Senior Writer and Marketing Manager Jessica Broaddus

Jessica Broaddus

Senior Writer & Marketing Manager

My Focus Areas

  • Higher education
  • Nonprofits & foundations
  • Arts & cultural organizations

My Creative Expertise

  • Storytelling, writing & editing
  • Messaging & branding
  • SEO content optimization
  • Generative AI & ChatGPT

Jessica Broaddus

Senior Writer & Marketing Manager

At Letterpress I help clients tell their stories with clarity and impact. As senior writer and marketing manager, I draw on my background as both a writer and educator to refine messaging, streamline workflows and guide teams in adapting to new tools. I also lead workshops on generative AI and ChatGPT, showing organizations how to bridge creativity and technology without losing authenticity.

My career spans copywriting, creative storytelling, SEO and AI-assisted content development, along with years of teaching writing and rhetoric at both the college and high school levels. I’ve mentored students and teachers, designed curriculum, managed editorial review boards and led programs that support strong communication. I hold an M.F.A. in Fiction and Poetry from Virginia Tech and a B.A. in English from Davidson College.

Creative collaboration is at the core of my approach. Whether I’m drafting copy, shaping a messaging strategy or teaching a workshop, I focus on building trust and delivering a story that makes lasting impact.

A Few Things I’m Proud Of

Teaching & Speaking

Just For Fun

When I’m not writing, I’m with my kids, reading a good book, throwing clay or managing the quirks of my 100-year-old farmhouse.

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